Monthly Archives: November 2007
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Logorithms
November 26, 2007A Simple Formula for Great Logo Design and Management by Paula Satow, Satow Strategies LLC According to Wikipedia, an algorithm is a “definite list of well-defined instructions for completing a task.” Here’s a set of...
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Naming with Brand Architecture in Mind
November 26, 2007How to apply naming strategies to effectively define and extend your brandby Paula Satow, Satow Strategies, LLC Clients often come to me asking for help in naming a new company or re-naming an existing company....