Archive for April, 2009

Positioning Workshops

Thursday, April 30th, 2009

A product offering without positioning is like arrow without a tip. You aim and shoot but you never hit the target.
(more…)

Social networking for small business

Thursday, April 30th, 2009

Are you ready to Twitter? Is it time for fans to follow you on Facebook? (more…)

Great web design is more than just a pretty picture

Thursday, April 30th, 2009

The days of websites as brochures are over. Today, websites have to be dynamic, interactive and optimized for SEO .
(more…)

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  • "I worked with Paula on several marketing projects including the naming of a new product. Paula is a naming and branding expert and can help any level business with company, product and service naming and branding issues. She took us through a great process and helped us tremendously."
    - Greg Head,
    Founder, President and CEO, New Avenue
    Read More